NewInsight: Investor-owned utilities charge 23% more for power

Superior Water and Light electricity rates

What homes pay Superior Water and Light for electricity, from EIA.

Investor-owned utility, 13,401 homes in Wisconsin. EIA lists it as Superior Water and Light Co.

Headlines

Average price
16.4¢ a kWh
Up 6.6% on a year ago
Average bill
$92 a month
Up 7.3% on a year ago
Average use
558 kWh
A month. Wisconsin 665 kWh
Price rank in Wisconsin
6 of 8
1 is the most expensive

Over the 12 months to August 2026, Superior Water and Light homes paid 16.4¢ a kWh, against 18.8¢ across Wisconsin.

Superior Water and Light vs Wisconsin

Superior Water and LightWisconsin
Average price, 12 months to August 202616.4¢18.8¢
Price in August 202617.2¢19.4¢
Average monthly bill, 12 months$92$125
Bill in August 2026$96$148
Average monthly use558 kWh665 kWh
Price change, past year+6.6%+6.1%
Price change since 2019+33%+33%

Electricity price

Average residential price a kilowatt-hour, by month.

Up to and including August 2026

Average monthly bill

What an average home pays a month.

Up to and including August 2026