NewInsight: Investor-owned utilities charge 23% more for power

Madison Gas & Electric electricity rates

What homes pay Madison Gas & Electric for electricity, from EIA.

Investor-owned utility, 155,362 homes in Wisconsin. EIA lists it as Madison Gas & Electric Co.

Headlines

Average price
21.3¢ a kWh
Up 2.8% on a year ago
Average bill
$106 a month
Up 2.8% on a year ago
Average use
498 kWh
A month. Wisconsin 665 kWh
Price rank in Wisconsin
2 of 8
1 is the most expensive

Over the 12 months to August 2026, Madison Gas & Electric homes paid 21.3¢ a kWh, against 18.8¢ across Wisconsin.

Madison Gas & Electric vs Wisconsin

Madison Gas & ElectricWisconsin
Average price, 12 months to August 202621.3¢18.8¢
Price in August 202621.0¢19.4¢
Average monthly bill, 12 months$106$125
Bill in August 2026$125$148
Average monthly use498 kWh665 kWh
Price change, past year+2.8%+6.1%
Price change since 2019+25%+33%

Electricity price

Average residential price a kilowatt-hour, by month.

Up to and including August 2026

Average monthly bill

What an average home pays a month.

Up to and including August 2026